Devotees pray to the auspicious and divine river Narmada for peace and prosperity.
Narmada is considered as one of the key holy rivers of India. In the Vedic tradition, much spiritual importance is given to rivers in general, and these holy rivers in particular- as water not only sustains life, but with its ability to retain memory, it also helps to carry and maintain records of our karma and messages.
Narmada Jayanti is celebrated with a lot of devotion in Amarkantak (in current day Madhya Pradesh, India), which is considered as the origin-source of this Narmada River.
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